ISSN : 2714-0148(Online)
DOI : https://doi.org/10.20540/JIAPTR.2025.16.4.3693
The Rise of Emotional Labor in Korea's Transforming Service Economy
Abstract
Objectives: To examine temporal trends in emotional labor prevalence and investigate associations between emotional labor and health outcomes among Korean service workers over a 17-year period.
Design: Repeated cross-sectional study.
Methods: We analyzed data from seven waves of the Korean Working Conditions Survey (2006-2023), comprising 271,039 observations. Emotional labor was assessed using validated items measuring frequency of hiding feelings and managing customer emotions. Health outcomes included psychological symptoms (depression, anxiety, fatigue) and physical symptoms (musculoskeletal disorders, headaches, gastrointestinal problems). We employed multivariable logistic regression, fixed-effects models, and mediation analyses, adjusting for sociodemographic and occupational factors.
Results: Emotional labor exposure remained stable at approximately 3.0 (5- point scale) from 2014-2023. Health problem prevalence was consistently around 60% across all survey years. Contrary to hypotheses, emotional labor showed no significant association with health problems (OR=0.999, 95% CI: 0.993-1.005, P=0.735). These null findings persisted in fixed-effects analyses (β=-0.0003, P=0.736), gender-stratified models, and interaction tests. The Cochran-Armitage trend test revealed no temporal trends (P=0.865). Mediation analysis found no indirect effects through psychological hazards. Notably, this finding represents a paradoxical discovery that challenges Western-centric assumptions about the universality of emotional labor's health effects.
Conclusion: Despite high statistical power and comprehensive methodology, we found no evidence linking emotional labor to health problems in Korean workers. These unexpected findings challenge the assumed universality of emotional labor's health effects and suggest cultural factors may fundamentally modify occupational stress pathways. Western-derived theoretical models may require substantial adaptation for Asian contexts where emotional regulation represents normative social behavior rather than occupational burden.
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